A terrific sales team cannot excel without the support of creative marketers. How can recruiters help in recruiting the right Sales and Marketing candidates?
Pencil and Paper. Fork and Spoon. Salt and Pepper.
Like how these items go hand-in-hand, Sales and Marketing complement one another, and are indispensable functions of any organisation.
Being the essential driving force of companies, it is impediment to hire tenacious sales members. But a terrific sales team cannot excel without the support of creative marketers. So how can recruiters help in recruiting the right Sales and Marketing candidates?
Tailoring Your Job Ads
From the job description to the company profile, ensure these are purposefully crafted. Sloppy language and careless mistakes will turn potential candidates away; and vague information will deter them from applying. Ultimately, Sales people are go-getters. They do not waste time on the superficials, so make sure the job descriptions are clear and remuneration is direct in the job ads. Marketers on the other hand, are motivated by other aspects like growth and development, corporate culture and other flexible benefits. These should be aptly stated in the job descriptions. In other words, to fully achieve your recruitment needs, you need to maximise your job ads.
